Last night, under the soft glow of New York’s Tribeca skyline, the worlds of Parisian chic and New York sophistication collided in a private apartment. Jeanne Damas, the creative force behind Rouje, and Helena Christensen, the iconic supermodel, hosted an intimate dinner to celebrate their latest collaboration. The evening was a masterclass in effortless elegance, where the boundaries between fashion and friendship blurred seamlessly.
The air was thick with the scent of French cuisine, curated by chef Tara Thomas, and the gentle hum of jazz melodies. Guests like Julianne Moore, Ivy Getty, and Nicole Ari Parker mingled, their laughter and clinking glasses weaving a tapestry of warmth and camaraderie. It wasn’t just a dinner—it was a celebration of style, where every detail whispered of Parisian charm and New York’s vibrant energy.
Helena Christensen, the campaign’s muse, embodied the essence of Rouje. Her supermodel legacy, combined with her photographer’s eye and innate sense of style, made her the perfect face for the brand. The campaign, shot on the streets of Paris, captured the timeless femininity that Rouje is known for. Last night’s event proved that this aesthetic transcends borders, finding a natural home in the heart of New York.
As the night unfolded, it became clear that this was more than a celebration of a campaign—it was a testament to the power of collaboration, style, and the enduring allure of French elegance. The evening was a reminder that true fashion is not just about clothes, but about the women who wear them and the stories they tell.
